What Is Growth Marketing and Why Most Decks Get It Wrong
What growth marketing actually means, why most pitch decks misuse the term, and the AARRR framework that drives compounding growth.
9 articles by Haruki Nishida.
-
-
HARO Alternatives in 2026: The Journalist's Shortlist
HARO is gone. Five platforms now compete to fill the gap: Qwoted, Featured.com, Source of Sources, MentionMatch, and Medialyst. No single tool replaces HARO.
-
AI Marketing Examples That Actually Changed the Brief
Desk 3 reviewed the AI marketing campaigns making rounds in 2026. Three are worth your slide. The rest are operational infrastructure formatted as strategy.
-
The AI Marketing Tech Stack Slide That Kills Pitches
Most founders turn their AI marketing tech stack into a logo grid. Investors see a procurement list and move on. Here is the editorial fix.
-
The AI Content Marketing Guide Founders Actually Need
A field report from the editorial desk: how founders use AI content marketing tools without losing the narrative arc that closes investors.
-
What Is AI Marketing Automation? A Founder's Field Guide
The field guide to AI marketing automation for founders: definitions, tools, what VCs examine, where the tech fails, and how to write about it in your pitch deck.
-
What Is GEO and Why Your Pitch Has a New Gatekeeper
GEO is writing content AI engines cite. ChatGPT now reaches 800 million weekly users. Founders who write editorial-quality narratives get named. Those who write bullets get ignored.
-
Striking Distance Keywords: Edit the Prose, Not the Meta
Most striking distance keyword guides fix the meta description. Desk 3 fixes the lede first, with two before/after rewrites and a prioritization framework.
-
What an Objective Summary Actually Does in Your Deck
Most founders write a summary that lists what comes next. A real objective summary delivers the verdict before the reader asks for it. Here is the distinction that closes deals.
